Our Art Philosophy

PROCESS VS PRODUCT ART

Process Focused Art is referring to an open ended art process, where the focus is discovering and experimenting with, mediums, colours, application, with little to no guidance. Process Art allows for deeper exploration of self through the creation process.

Product Focused Art is referring to having an end goal, or set expectation from the Art. This can be technical skill classes (ie, drawing classes, colour theory, etc) or a class where there is a specific skill is being worked on, explored or discovered.

At Moonbeam we believe there is a place for Process and Product art making, as both help develop important skills. Most of our programs follow a blended style of art, where a loose guideline is given (an ‘end’ product) however the journey of getting there is rooted in the experimentation, flow and imagination of a Process art approach. With the exception of certain workshops and classes that may lean either way.

Meet the Artist

Hi! I’m Georgia, the woman behind Moonbeam, we are located on a wooded acreage in the Syilx Traditional Territories, North Okanagan - Nestled between Vernon and Falkland.

Let me share a bit more about me - I have been an artist since I could hold a pencil. One of my daughters favourite things is flipping through my childhood sketchbooks and asking me about all the characters and worlds I would create and get lost within. As I got older I began writing/drawing comic books, writing short stories, and I even wrote my highschool anti-bullying play! I began my Bachelors of Fine Arts at KPU, where I dove deeper into film photography, ceramics, painting, drawing and colour theory.

Being creative has always been an outlet for my self expression, sometimes in joy, others in pain. And I learned early on the power that art had on my self confidence and mental health.

Once I became a Mother, I began seeing the little artist blooming in my daughter, I saw myself in many ways - but I began seeing flaws in the way kids were experiencing art. It felt rigid, too ‘pinterest’ worthy and not enough ‘raw’ child energy. That’s when I began experimenting with nature based art, what I witnessed was more than art making, it was connecting to the earth, to the seasonal patterns around us - that dictated what we carried home in our baskets. It opened conversations about recycling, and eco-conscious ways of making art. A truly holistic way of co-creation with the world around us.